davidNprogress

I still remember the day I realized that my daily diet coke habit was stealing my retirement dreams. At the time, Coke was running a promotion using a code from a bottle cap to get prizes. You would save your cap, enter the number on a website and points would add up for something fabulous. I kept these caps in a desk drawer and it did not take long for these to really pile up since I had a long time frequent habit of visiting the machine at work several times a day. There was the before work Coke, mid-morning Coke, lunch Coke, mid-afternoon Coke and usually something towards the end of the day. One afternoon I looked at the pile of caps wondered how much in cost that represented. Next, I began to think about cost over time and if I continued this pattern what it would mean in the long term. The final kicker was when I plugged in my average monthly diet coke spending into a savings calculator and considered how much $5 a day applied to retirement could mean if saved for the ne...

What is your personal brand? The definition of Brand from businessdefinitions.com “Entire process involved in creating a unique name and image for a product (good or service) in the consumers' mind…” You are unique and there is no other you. Have you ever really thought deeply about this fact? No other person in the world has the exact same skills and capabilities as you. Just as companies like Sprint, Coke, Nike and others market their uniqueness, you as a “product” or “service” should be prepared to market your own value as well through a personal branding strategy. How do you do this? Here are just a few tips: Step 1: Determine your strengths Step 2: Make the most of your strengths Step 3: Market your strengths through results Step 4: Market your strengths through relationships Step 4: Grow your strengths through continual learning and experience gathering Step 5: Create a feedback loop to find out how you are perceived by others so you can adjust So what is your personal Brand...